Motivation
The original Braun desk fan (from 1959) is beautifully iconic, but not suited for modern use.
Today’s workspaces are more mobile and minimalist. I wanted a version that fits how people actually live now.
Today’s workspaces are more mobile and minimalist. I wanted a version that fits how people actually live now.
Context
Internship at Braun reimagining its classic desk fan
(2024, 2 weeks)
product of 1959
Problems with the original
Bulky and fragile
Requires wall plug
-> not portable
Doesn’t match modern desk setups
Design Goals
Preserve Braun’s minimalist aesthetic
Use modern components
silent operation
Add portability
Solution Highlights
Protective cover that transforms into a stand
smaller motors allow broader blade span
USB-C powered for plug-and-play desk use
3D Prototype
Tangible prototype
robust package that can be thrown in backpack
